Buhron Jewellery Cloth | Metal Polishing
Client
Buhron Jewellery Polish
Description
Buhron is a Dutch metal polishing brand, manufactured in the Netherlands. Their product is a two-step jewellery cloth to polish silver, gold, stainless steel, brass, and copper. It's quite unique as it removes tarnish but also fine surface scratches, to a better extend than any other jewellery cloth or polishing cloth on the maket. Five years of formulation development compressed into a resealable pouch and collectable tin. The brand sits in a space between professional tool and premium consumer product, and the photography needed to hold both of those things at once.
Services
Photography Post Production
The visual direction was clean, precise, and product focused. Neutral grey backgrounds throughout. Lighting built around the properties of polished metal, controlled gradients, no hot spots, minimal reflections. The goal was imagery that looked like the brand knew exactly what it was doing, because technically it does.
